The AOP Touraine is one of the biggest appellations in the Loire Valley. From Chambord to Azay-le-Rideau, passing by Chenonceaux and Chaumont-sur-Loire, its 5 000 hectares of vines fan out as far as your eyes can see, overlooking the Loire here, growing along the Cher river over there, in the Indre-et-Loire (37) and Loir-et-Cher (41) departments.

The AOP Touraine produces wines in 4 different colors : White, red, rosé and sparkling wines.

Estates & Wine cellars

Estates & Wine cellars


23-25 April

Loire millesime 2018

Loire Millésime 2018 is a press trip organized by Interloire to promote the Loire Valley vineyard. This year, 60 foreign journalists were welcomed in Blois for 3 days, and the AOP Touraine has obviously taken part in this event to highlight its Touraine wines. As part of this operation, the AOP notably organized a gala

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10-13 May

The “touraine wine truck” meets the public

The AOP Touraine organized a traveling tasting operation using a “wine truck” which has crisscrossed the region, and landed in four towns of Indre-et Loire and Loir-et- Cher. The main purpose of this operation was to present the wines of the AOP and give information regarding the wine diversity across the appellation. During these 4

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16-17 June

Promotional campaign in various restaurants and wine shops in tours

The AOP Touraine has put forward the wines of the appellation as part of a promotional campaign in different wine shops and restaurants in the Tours area

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