Loire millesime 2018

Loire Millésime 2018 is a press trip organized by Interloire to promote the Loire Valley vineyard. This year, 60 foreign journalists were welcomed in Blois for 3 days, and the AOP Touraine has obviously taken part in this event to highlight its Touraine wines. As part of this operation, the AOP notably organized a gala dinner on April 23rd at the Chambord Castle, allowing journalists to taste several wines from the appellation while enjoying the majestic setting of Chambord.

The AOP Touraine also organized 3 vineyard visits: a tour of the Touraine Oisly terroir, followed by a Sauvignon tasting; a tour of the Touraine Chenonceaux vineyard, followed by a Touraine Chenonceaux red tasting ; and a 2CV rally between Blois and Amboise throughout the vineyards of Touraine Mesland and Touraine Amboise, followed by a tasting of Chenin which brought together the Touraine Amboise, Touraine Azay-le-Rideau and Touraine Mesland denominations.

A beautiful operation to promote the wines of the AOP Touraine!

The “touraine wine truck” meets the public

The AOP Touraine organized a traveling tasting operation using a “wine truck” which has crisscrossed the region, and landed in four towns of Indre-et Loire and Loir-et- Cher. The main purpose of this operation was to present the wines of the AOP and give information regarding the wine diversity across the appellation.

During these 4 days, in Tours, Montrichard, Blois and Amboise, we welcomed more than 500 wine lovers who were delighted to taste several vintages in a friendly and original framework. This operation was conducted with 3 students from the University of Tours.

Alcohol abuse is dangerous for health. Drink with moderation.